Monthly video for Kansas City apartments.
We film your building every month and turn it into social content that books tours.
Every building looks the same on a listing site.
Renters scroll a grid of nice photos, good amenities, and similar prices. Your listing needs to be there. It just does not give anyone a reason to pick you over the building down the street.
Where the marketing budget goes now.
Billboard.
Typically $1,800 to $5,500 per 4 weeks in Kansas City. A few seconds at highway speed. No units, no finishes, no way to know which leases it produced.
Listing sites.
Roughly $600 to $1,000 per lease in industry studies. Necessary, and every competitor is on the same page with the same kind of photos.
Google ads.
About $100 per lead in real estate. Reaches people already searching, then puts you next to everyone else.
Skyview monthly video.
$4,000 per month. 8 videos a month across Instagram, TikTok, Facebook and YouTube that show what it is like to live there.
Billboard, listing site and Google figures are industry estimates and vary by market and building.
Keep your listing sites. This is what makes renters already want your building when they get there.
What social does that nothing else does.
It finds renters for you.
The algorithm shows your videos to people thinking about moving, and to people who are not looking yet.
It builds the want early.
Someone sees your rooftop at sunset in March, again in May, again in July. When their lease is up, they already know where they want to live.
It shows the real thing.
Units, finishes, amenities, the neighborhood on a Saturday, the view at twilight.
It reaches people when they are relaxed.
On the couch, in bed, on a lunch break.
It adds up.
Every video stays on your page, so month six is stronger than month one.
It works with your listings.
By the time a renter opens Zillow, they already recognize your building.
The program.
8 videos a month across 2 shoot days, one of them at twilight.
Video types: unit tours, amenities, the neighborhood, events, and the leasing team on camera.
Any video can be swapped for an event.
Included: captions, on-screen text, hashtags, posting times, location tags, and where to post each one.
Your leasing team stays part of it. We bring the ideas, the filming, the editing, and a system that runs every month.
Monthly rhythmPlanning call the first Monday, plan and content approved by the first Wednesday, two shoot days, videos delivered.
Before and after videos for Molzer Development at 708 E 18th St. See the project
How it starts.
Onboarding call.
Who rents here, who on your team wants to be on camera, and your current numbers.
Plan built in one week.
Month one.
The full program, not a demo.
Review the numbers together.
Tours booked compared to where you started.
What one more lease a month is worth.
Your numbers
Yearly rent from those leases
$18,000
Program cost
$4,000
a month
Pricing
Lease-Up
8 videos a month.
$4,000 per month.
One 4 hour shoot day plus one twilight day.
Occupancy
4 videos a month.
$2,500 per month.
One twilight day. Built for buildings around 90% occupied.
3 month commitment. A 6 month commitment includes a community film for your website. Social media management and ad management available, ask on the call.